She has trod the road on her own terms, making little or no compromise and emerging as the most prominent international face of Bollywood.
But of late, there have been rumours that she’s getting sidelined by Katrina Kaif, whose meteoric rise to the top league of Bollywood has knocked many a pretty babe off their pedestal.
For instance, it’s believed that Ash lost an endorsement with a leading jewellery brand because of Katrina, who’s the brand’s new ambassador.
“I would like to say this loud and clear; I chose not to renew my contract with the jewellery brand,” Ash revealed to a journo at the launch of the Conquest Ceramic series of Longines watches in Hyderabad a few days back.
Clarifying further, Ash revealed that she had a contract with another brand and the said jewelers were under that brand. But once the jewelers and the brand parted ways she decided not to continue with her endorsement.
To drive her point home, Ash stressed that she’s never been dropped by any brand she’s endorsed so far. It’s she who has chosen to dissociate herself from certain brands for one reason or another.
So even as we see Katrina emerging as the new endorsement queen from Bollywood, let’s not forget Ash is not behind. Her endorsement of an international cosmetic brand has been taking her to Cannes Film Festival annually since last many years.
Katrina still has to clinch something of that proportion.
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