As Salman Khan-Sonakshi Sinha starrer ‘Dabangg’ is set for an Eid release on September 10, the theatre owners’ two week commitment to Karan Johar would affect Salman’s film, as ‘We are Family’ is releasing on September 3.
For instance, Manoj Desai of Maratha Mandir says, ‘I can not take ‘We are family’ for just two shows. If Karan is confident about the film, he should not be asking for the commitment of two weeks. He should let the film speak for itself and let the single screen owners then decide.’
Some theatres like Premiere in Dadar are not prepared to release Karan Johar’s flick ‘We Are Family’ at all as they feel that it would affect the chances of making money with ‘Dabangg’, which is very hot among the audiences.
Even Chandan cinema in Juhu is yet to sign a deal with Karan Johar’s ‘We are Family’, while the deal with Salman Khan’s ‘Dabangg’ has already been signed and sealed. However, UTV officials refuse the argument and say that they had already locked some theatres and even listing was out in newspapers etc.
It may be recalled that earlier Karan Johar’s ‘We Are Family’ starring Kareena Kapoor, Kajol and Arjun Rampal was set to release on Eid, September 10. But due to Salman Khan’s starrer ‘Dabangg’ coming on that date, it had been advanced by one week to September. However, even then two week commitment is creating problems for K Jo’s flick.
The buzz doing the rounds in the industry is that Salman Khan’s films have always been hot due to star appeal and only Shah Rukh Khan, Aamir or Akshay Kumar could have given him competition at the box office. But K Jo’s film does not have any major male stars and female stars were never able to carry the film on their shoulders at the box office.
Even otherwise, Salman Khan’s ‘Dabangg’ looks entertaining and hot from the outset, while Kareena Kapoor-Kajol starrer ‘We Are Family’ seems to be mainly aimed at multiplex going family audiences.
Salman Khan’s ‘Dabangg’ has already become very hot through macho Khan’s name ‘Chulbul Pandey’ and his unusual dance steps in the promos. The presence of Sonakshi Sinha, the svelte, suave, sexy cute thing is only adding to the value of the film.
Finally, Malaika Arora Khan‘s hot number ‘Munni Badnam hui’ is also creating ripples among fans and movie lovers. By the going trend and craze, Salman Khan’s ‘Dabangg’ is set for a huge initial response at the box office during Eid.
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